There is a monster storm brewing over beer and Monster Energy Drinks on the internet. Guess who will win?
The story
Yesterday Monster Energy drinks fired a shot at a Rock Art Brewery over their Vermonster beer. Monster Energy drinks says the name Vermonster beer is too close their Monster Energy drinks line of energy sodas. They sent a cease and desist letter to Rock Art Brewery. Apparently they think consumers might confuse Vermonster beer with their Red Bull knock off soda.
The Monster Drink Battle
Matt Nadeau, the owner of Rock Art Brewery, isn't taking the fight lying down. He's mobilized the internet, which is typically against corporate bullying. He's posted more info about the battle on his website. His Web site calls the battle "Rock Art Brewery vs. Corporate America." Here's the story in his own words!
My name is D.J. Spiess I've been homebrewing for many years and I hope I can help you enjoy this hobby as much as I do. If you enjoyed this article, please leave a comment, share it, digg it, or stumble it using the icons to the right or the top of the page. You can read more about me on the about page.
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